Posts by Ted Huffman

Read this on LinkedIn Get ready for a whole new Google Shopping experience! Google’s using the power of AI to totally revamp how we shop online, and it’s bringing big changes for both shoppers and the brands they love. What’s in it for you, Shoppers? Your Own Personal Shopper (Kind Of): Google Shopping now uses AI…

Insights from Ted Huffman, President of Addion, startup advisor, CMO and former Director of Technology at the first paid search engine GoTo.com As a small business owner in Seattle, you’re likely aware of how competitive the local market can be. Whether you’re running a cozy coffee shop in Capitol Hill, a boutique in Ballard, or…

Are you struggling to attract and retain customers online? Do you want to know how to use different marketing strategies to boost your online presence and sales? If so, you need to understand the difference between push and pull marketing, and how they can work together to achieve your goals. In this post, we will…

Google Analytics is a free website analytics tool that digital marketers and business owners use to measure how users interact with their websites. Google Analytics helps you monitor traffic to your site, keep track of user behavior on your site, and understand why people visit your site—and where they leave. The two primary versions of…