Local SEO Mojo!

Time to work on your local SEO Mojo - courtesy of Moz Blog and @greggifford These tips are nice and basic, for those of you who are just starting out on the Local SEO optimization hunt. The work can be frustrating, but it follows along with typical SEO recommendations: content is crucial, pick your (local) keywords, and get off-site references who will make you credible and authoritative. For local SEO the credibility part comes through reviews and citations where others...

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The Idiots Guide to Online Marketing

One of the most common questions I get from small business owners is "how does online marketing work"?  They don't even know enough to ask about SEO, or Paid Search, or whatever tactic. They are still stuck on the core essentials of how the strategy works. And one of the best sources that I refer people to is Neil Patel who always can bring things down to their most concrete core.  Neil has a wonderful guide to the basics of...

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