How To Increase Your Sales
Lorem ipsum dolor sit amet, at mei dolore tritani repudiandae. In his nemore temporibus consequuntur, vim ad prima vivendum consetetur.
The secret of more sales
Increasing Sales from your website is a suprisingly complex relationship between website conversion rate, cost-effective and qualified traffic, and being able to optimize both appropriately. Anyone who has done any level of online marketing has encountered media channels that promise thousands of clicks for a trivial budget. And they likely have learned the error of assuming all traffic is created equal.
All traffic is not created equal. The most important traffic is that which converts. Period.
Experts At Increasing Your Sales
We have had decades of experience to quickly triage problem accounts and take immediate steps to increase your sales. In fact, typically we expect to increase your sales by 20% within the first month.
At Addion, we have turned around performance and wasted search engine spend hundreds of times, from the small mom-and-pop business to multinational major companies. Each has their own challenge, and each success gives us more tools in our tool belt.
Dayparting & Geotargeting
We analyze traffic and conversion rates/lead quality by multiple factors including time of day, day of week, and geography. This allows us to dial up or down the traffic at less effective times of day or days of week.
It also allows us to refine geo-targeting markets by either adding geo-modified keyword variations, or restricting click sources.
Interest Targeting
In many newer media channels online we have the ability to target ads by affinity and interest groups. This allows us to target followers of your competition, or people who most directly match the attributes of your most valuable customers.
We also are experts at optimizing conversion effectiveness by site and placement, so we can dial back traffic from less qualified and appropriate websites. This combined with aggressive ad testing can often turn around campaigns by increasing highly-converting traffic.
Customer Match
One of the newer techniques is to analyze and segment your existing customer base to identify most valuable customers. Armed with this information, we are able to work with the media channels so they can build an audience of traffic that matches the characteristics of your ideal customers.
This “lookalike audience” then forms a core prospecting source where we are able to individually target them with messages most likely to appeal.